An Introduction to Gallery Billiards

Gallery Billiards is a family business in its EIGHTH year of operation. Since it's inception in 1999, it has experienced continuous growth and now finds itself in the advantageous position of need for expansion. In 2004 we opened our second room in Allentown, PA right next to Dorney Water Park and are currently in the process of opening one more poolroom by the middle of the summer in 2007 with plans for two more locations by the middle of 2008! It is not an accident that business is GREAT in BOTH of our locations! As you can see in this page our policies and business practices are based on solid and proven principles always keeping in mind that our customers are the MOST important assets of our business! To that extend we provide a safe environment free of drugs and alcohol whereby everybody feels safe and enjoys their visit with Gallery Billiards!

Objectives
  • Provide family entertainment in a safe and friendly environment.
  • Community involvement and improving the image of the sport.
  • Show customer appreciation by providing the best equipment at reasonable prices.
  • Maintain professionalism at ALL times.
Present Policies and business practices
Hours
  • Monday – Friday:  3:00 PM – 3:00 AM
  • Saturday and Sunday: 12:00 PM – 3:00 AM
Zero tolerance Rules

 

  • No Foul Language allowed under ANY circumstances
  • Smoking only allowed in designated areas
  • Only customers are allowed in the room or in the parking area
  • Any person who is suspect of disturbing the room or not following the house rules, is not allowed on the premises
  • Free Coffee
  • Free pool clinics (instruction) during certain days by advanced players and paid instruction by professionals
  • Discounted afternoon pricing and student discounts
  • Excellent equipment with frequent maintenance
  • Gallery's Web presence is very active and is designed to keep the customers involved with the many events the business offers and promotes the “family” spirit, which is prominent in the poolrooms.
  • SPOTLESS facilities – The rooms and the equipment are religiously cleaned EVERY day
  • Well-organized weekly-handicapped tournaments for players of all levels.
  • Gallery Billiards has beeing paid almost $ 150,000 in tournaments prizes every year since 2002!
  • Gallery's tournaments are known throughout the NE United States.
  • The entire operation is completely computerized with accurate records that reflect continuous growth over the period of the last eight years.
  • Proper budgeting that addresses several issues such as advertising, promotions, future growth, employee training, etc.
Present Positioning and Plans for Future Growth
  • Gallery Billiards has experienced continuous growth and has established a solid customer base in the Poconos, Allentown and the adjacent geographical areas.
  • It is very common in BOTH rooms, during the weekends for customers to wait in line since all of the tables are occupied with people playing pool and enjoying themselves.
  • Continuous customer support indicates that there is a demand for further family-oriented poolrooms in other carefully selected areas.
  • Gallery Billiards has identified certain areas that could benefit from such family-oriented poolrooms and seeks to expand in those areas.
  • Controlled growth is the key to any business. As such, Gallery intends to establish a third location by the third quarter of 2007. Gallery anticipates establishing its fourth and fifth locations by the end of 2008 and continuing its growth in the forthcoming years. We are currently identifying potential locations in the Scranton, Philadelphia, Delaware and Baltimore areas!
  • The business is DEBT-FREE and does not have any liabilities beyond its normal day-to-day operations.
CONCLUSIONS
  • Gallery is an established business.
  • It is a customer-oriented business.
  • Its primary customer base consists of local families and it attracts new customers by providing a safe and clean environment appropriate for all ages and/or gender.
  • By staying true to its objectives and through consistency, proper customer relations, community involvement, suitable management and exercising sound business principles, Gallery Business is the ideal partner for future-oriented businesses seeking to get involved in a long-term business relationship.
  • By staying true to its "Zero-Tolerance" Rules and therefore providing a safe environment, by its continuous community involvement and by focusing on its customers, Gallery Billiards is the ideal location for family entertainment assuring its growth and maintaining its long term relationship with its customers.